Starbucks CEO Promises Menu Overhaul Amid Declining Sales
Starbucks’ new CEO, Brian Niccol, has vowed to simplify the company’s “overly complex” menu in a bid to attract customers and boost falling sales. Niccol announced the coffee giant will review its pricing strategy as part of a broader effort to address sluggish performance, particularly in key markets like China, where sales dropped 14% between…