Boeing Appoints New CEO Amidst Rising Losses and Operational Challenges
Boeing has appointed Robert “Kelly” Ortberg as its new CEO, effective August 8, following a reported core operating loss of $1.4 billion in the second quarter. This loss, more than triple that of the same period last year, highlights the company’s ongoing struggles with aircraft safety and production issues, which have hindered profitability.
Ortberg, former CEO of aerospace supplier Rockwell Collins, succeeds Dave Calhoun, who is retiring. In a statement, Ortberg expressed his honor in joining Boeing and emphasized his commitment to prioritizing safety and quality as he leads the company through a challenging period. His appointment has been met with cautious optimism, especially given his background in mechanical engineering, which may help address criticisms that Boeing has been too focused on finance over engineering excellence.
Boeing has faced significant challenges in recent years, particularly related to the safety of its 737 Max aircraft. The company has not posted a profitable year since 2019, with cumulative losses of $33.3 billion, including the recent quarterly loss. The grounding of the 737 Max, following two fatal crashes linked to design flaws, has been a major setback, costing the company over $20 billion. Boeing has also been scrutinized for alleged poor safety practices and quality control issues, including the recent incident involving a 737 Max door plug failure.
Ortberg’s leadership will involve addressing these operational and reputational issues while managing the potential for a strike by 36,000 unionized workers in Washington state, which could further impact production. Despite these challenges, Boeing’s new CEO has been praised by industry analysts for his leadership experience and potential to attract new talent to the company.
The aerospace giant’s stock showed mixed reactions, initially dropping on news of the financial loss but rebounding slightly with the announcement of Ortberg’s appointment. The company faces a long road to recovery, with ongoing issues in its defense and space divisions, including cost overruns on projects like the new Air Force One planes and the Starliner spacecraft.
As Boeing navigates these turbulent times, Ortberg’s leadership will be crucial in restoring the company’s reputation and ensuring the safety and quality of its products.