Burna Boy Breaks Record for Highest-Grossing Tour by an African Artist
Grammy-winning Nigerian singer Damini Ogulu, widely known as Burna Boy, has set a new record for the highest-grossing tour by an African artist. His “I Told Them” tour grossed $15.5 million from 15 shows, with revenue from six additional concerts yet to be reported.
Touring Data, an American tour statistics company, revealed the milestone in a series of posts on X (formerly Twitter) on Thursday.
Burna Boy also achieved the highest-grossing arena concert by an African artist in the United States, earning $1.725 million at the Capital One Arena in Washington on March 7, 2024, surpassing his previous record at TD Garden in Boston.
Additionally, his concert at Hard Rock Live in Hollywood on March 12, with an average ticket price of $172.76, became the most expensive concert by an African artist in history. His Canadian tour grossed $5.7 million from six shows, the highest for an African artist.
Touring Data shared the tour’s impressive statistics: “I TOLD THEM…, @burnaboy $15,469,395 Revenue ($1,031,293 avg.) 156,646 Tickets Sold (10,443 avg.) $98.75 Average Price 15/21 Reported Shows.”
Burna Boy’s remarkable achievements continue to set new benchmarks for African artists on the global stage.