Warner Bros. Collaborates with Snapchat for AR Campaign to Promote “Dune: Part Two”
Warner Bros. has launched a strategic campaign on Snapchat to generate buzz around the highly anticipated release of “Dune: Part Two,” set to debut on March 1, as per details shared with Marketing Dive. Central to the campaign is an augmented reality (AR) lens and custom Cameo stickers designed to run alongside video advertisements for…