Diddy and Drinks Giant Diageo Settle Dispute Over Tequila
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Diddy and Drinks Giant Diageo Settle Dispute Over Tequila

BySamod Biobaku

Global drinks giant Diageo and rapper Sean Combs, famously known as Diddy, announced on Tuesday that they have resolved their legal dispute surrounding their shared spirits brands. The settlement comes after Diageo terminated its partnership with Diddy in June, triggering a lawsuit from the rapper who accused the company of racial neglect towards his tequila…

Diageo Ends its 15-Year Partnership With Diddy Following Lawsuit
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Diageo Ends its 15-Year Partnership With Diddy Following Lawsuit

BySamod Biobaku

Diageo, the spirits maker, has terminated its 15-year partnership with Sean “Diddy” Combs, following a recent racial discrimination lawsuit and allegations of neglect and underpromotion of his DeLeón tequila, which he claimed was labeled as an “urban” product in marketing. Diageo, based in London and known for brands like Smirnoff and Johnnie Walker, countered the…