Actively Black Makes History as Team Nigeria’s Official Outfitter for Paris Olympics
Actively Black, the renowned Black-owned athleisure brand founded by former basketball player Lanny Smith, has achieved a historic milestone by becoming the official outfitter for Team Nigeria at the upcoming Olympic Games in Paris.
This collaboration not only promotes Black-owned businesses on the global stage but also highlights the intersection of sports and fashion. In a move to support local industry and talent, Actively Black has chosen a factory in Lagos to produce the outfits for Nigeria’s opening and closing ceremonies.
This decision underscores the brand’s commitment to authenticity and quality, ensuring that each piece is crafted with meticulous attention to detail and reflects the vibrant style inherent in Nigerian culture.
The designs for the Olympic outfits promise to be spectacular, combining traditional Nigerian elements with contemporary athleisure aesthetics. Expect to see bold patterns, vibrant colors, and innovative fabrics that honor Nigeria’s rich cultural heritage.
Swipe through the carousel below to see the kit: