Kim Kardashian Announces New Role as Brand Ambassador for Balenciaga
Reality TV star and entrepreneur Kim Kardashian has unveiled her latest venture as the brand ambassador for luxury fashion house Balenciaga. The 43-year-old icon shared the news on her social media platforms, expressing her excitement about the partnership and highlighting her longstanding connection with the esteemed fashion brand.
In her statement, Kim acknowledged Balenciaga’s influence on her diverse fashion choices and iconic moments over the years. She emphasized the fashion house’s commitment to modernity, craftsmanship, and innovative design under the creative direction of Demna Gvasalia.
Kim Kardashian’s association with Balenciaga extends beyond this recent announcement, as she was featured in the brand’s campaign for the upcoming summer collection. The reality star expressed her trust in the brand and the shared commitment to ethical practices and doing what is right.
The announcement comes after Balenciaga faced criticism in 2023 for a controversial campaign featuring children in bondage costumes, prompting the brand to issue an apology, stating their dedication to children’s safety and well-being.
Kim Kardashian, known for her successful SKIMS clothing brand launched in 2018, acknowledged her talent in marketing and understanding customer preferences. Despite her achievements in the fashion industry, she humbly referred to her skills as a blend of magic and business savvy, emphasizing her ability to make products feel both attainable and aspirational for consumers.
