Mercedes-Benz
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Mercedes is Bringing ChatGPT into its Cars

Mercedes-Benz and Microsoft have reached an agreement to incorporate Microsoft’s ChatGPT, a generative artificial intelligence software, into Mercedes-Benz cars in the United States.

The addition of ChatGPT aims to enhance the voice-command capabilities already present in Mercedes vehicles, allowing for more natural and fluid interactions with the driver.

Currently, Mercedes drivers can use voice commands by saying “Hey, Mercedes” followed by a short instruction to perform tasks such as adjusting the vehicle’s temperature, finding a navigation destination, or making a phone call.

With ChatGPT, the system will go beyond simple commands and engage in conversation that feels more human-like. It will be capable of understanding and retaining contextual information, facilitating back-and-forth dialogues with the driver or passengers.

Microsoft also states that ChatGPT will expand the system’s capabilities, allowing it to respond to a broader range of requests, even those unrelated to the car or driver. For example, drivers could ask for quick recipes or the best time to visit Colorado.

Microsoft highlights that ChatGPT can integrate with other applications, enabling tasks like making restaurant reservations or purchasing movie tickets.

Starting from June 16, Mercedes owners in the United States with the MBUX infotainment system will have the opportunity to beta test the ChatGPT system by using the voice command, “Hey Mercedes, I want to join the beta program.”

Outside of automotive applications, ChatGPT has been utilized on the internet for various purposes, including research, essay writing, stock picking, and occasionally providing unhelpful responses to individuals in distress.

In recent years, automakers, including Mercedes-Benz, have been developing increasingly sophisticated voice command systems for their vehicles.

These systems are marketed as safer alternatives to buttons or touchscreens since they allow drivers to keep their eyes on the road. However, research suggests that using voice commands still involves mental processing that can be distracting for drivers.

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