National Student Esports (NSE) has officially confirmed the renewal of its multi-year partnership with Monster Energy, solidifying the energy drink company’s status as the official energy drink partner of the British University Esports Championship (BUEC). Since the partnership’s inception in 2019, Monster Energy has played a pivotal role in supporting the BUEC, becoming a key…
Celsius Holdings, known for its calorie-burning energy drinks, has often been dubbed a “baby Monster” in reference to its rival, Monster Beverage. However, with Celsius experiencing significant growth and stock appreciation, Monster is taking notice. In a reactionary move, Monster has announced its acquisition of Vital Pharmaceuticals, the maker of Bang energy drinks. While some…
From almost 50-foot-long Class 1 offshore racing catamarans to AquaX series personal watercraft roughly one-fifth of that size, the range of raceboats involved in events either produced or promoted by Powerboat P1 is broad. The United Kingdom-based outfit’s involvement in the sport also includes co-promoting/producing the multi-class, five-race American Power Boat Association Offshore National Championship…
