FC Barcelona finds itself at the negotiation table with sportswear giant Nike, as reports from Mundo Deportivo suggest an enticing offer that could alleviate the club's financial woes. According to

FC Barcelona is considering a lucrative sponsorship offer from a competitor of its current kit sponsor, Nike, which could inject an immediate $240 million (€220 million) into the club, as

Elon Musk has set a new benchmark in global wealth, becoming the first individual to surpass a net worth of $500 billion (£370.9bn), according to Forbes’ billionaire index. The Tesla

Adidas is being sued by investors who claim the firm knew about Kanye West's problematic behaviour years before it ended their partnership. Investors allege Adidas failed to limit financial losses

On a chilly January morning in midtown Manhattan, tourists lingered over rows of designer handbags at Saks Fifth Avenue’s flagship store. Balenciaga, Burberry and other luxury labels still gleamed behind

New concerns and increased scrutiny are being placed on artificial intelligence systems as they gain new powers. Italy has taken action by banning ChatGPT, and the popular AI image generator

Elon Musk has revealed that Neuralink, his brain-chip company, plans to implant a device designed to restore vision in blind individuals for the first time later this year. Speaking at

Boeing announces the departure of CEO Dave Calhoun at the end of the year amidst escalating concerns regarding the company's safety practices, marking a pivotal moment in the aerospace giant's

The families of four victims of the Air India Flight 171 crash have filed a lawsuit in the United States against aerospace giants Boeing and Honeywell, alleging that faulty aircraft

Paolo Porta, an experienced fashion and luxury executive, has been appointed as the new CEO of British luxury leather goods and stationery brand, Smythson, with immediate effect. Prior to his

The Hennessy Cypher 2023 is taking the Nigerian rap community by storm with its unmatched lyrical showcase. Featuring a stellar lineup of Ladipoe, Vector, Blaqbonez, and Zlatan, this year's Hennessy

Bugatti has long been known for crafting some of the world’s most powerful and expensive supercars. Now, the iconic French brand is shifting gears - away from racetracks and toward

Nike is adding sparkle to performance footwear with its latest collaboration with Swarovski - a women’s running collection that fuses sport and luxury through crystal detailing. Following the reveal of

Shortly after NFL star Michael Vick was indicted in July 2007 for running a dog fighting operation, Nike suspended the release of his signature shoe line. Vick went on to

Fox News has secured a significant procedural win in its ongoing legal fight with voting technology company Smartmatic, as a New York appeals court on Tuesday granted the network access

Nike has unveiled its new Summer 2024 campaign, "Winning Isn’t for Everyone," celebrating the determination and resilience required to achieve success. The campaign emphasizes that while not everyone may win

Nikola, a startup specializing in electric and hydrogen-powered semi trucks, reported in a tweet that several of its trucks were damaged in a fire at its Phoenix, Arizona headquarters. The

Kanye West took to social media on Monday to address his ongoing dispute with adidas, warning fans against purchasing unauthorized Yeezy-inspired products from the sportswear giant. In an Instagram video,

This is the electrifying moment a bolt of lightning struck an American Eagle plane full of passengers moments after it landed during a storm in Arkansas. The Embraer E175 was

Adidas has launched an investigation into reports that controversial rapper Kanye West created a "toxic environment" when he was working with the brand. Rolling Stone reported claims from some workers