Diageo Ends its 15-Year Partnership With Diddy Following Lawsuit
Diageo, the spirits maker, has terminated its 15-year partnership with Sean “Diddy” Combs, following a recent racial discrimination lawsuit and allegations of neglect and underpromotion of his DeLeĂ³n tequila, which he claimed was labeled as an “urban” product in marketing. Diageo, based in London and known for brands like Smirnoff and Johnnie Walker, countered the…
