Starbucks has launched its first cafe with a design focused on providing customers with disabilities a more accessible store experience, signalling a broader commitment to inclusivity in its retail spaces. The coffee giant announced the move as part of its wider inclusivity initiative aimed at designing easily navigable retail spaces for all customers. Under the…
Nike is set to reduce its workforce by approximately 2%, or close to 1,700 employees, as part of its cost-cutting strategy aimed at slashing up to $2 billion in expenses. A spokesperson for Nike confirmed the layoffs on Friday, stating, “The actions that we’re taking put us in the position to right-size our organization to…
Adidas has kicked off a new global brand campaign aimed at athletes of all levels, featuring both professional stars like Patrick Mahomes and rising talents like Trinity Rodman, sharing insights on how they manage pressure to perform at their best. The campaign, launched on February 9, includes a 90-second video showcasing a diverse lineup of…
Renowned NBA player Kyle Kuzma, known for his impressive skills on the basketball court and distinctive fashion sense, recently sat down to discuss his passion for fashion and collaboration with PUMA, a partnership that has elevated his status as a style icon. Kuzma, who seamlessly blends streetwear with high fashion, has become a prominent figure…
After ending his 27-year partnership with Nike last month, golf legend Tiger Woods has embarked on a new venture, announcing a partnership with Taylormade to launch his own apparel brand, Sun Day Red. The announcement was made during a press conference held in the Los Angeles suburb of Pacific Palisades on Monday, marking a new…
A recent survey conducted by YPulse, a leading youth research organization, has unveiled the top “cool brands” that resonate with Gen Z and millennial consumers, with Nike, YouTube, and Fenty taking the lead. The survey highlights the significant influence of celebrities and influencers in shaping the perceived coolness of brands among 13 to 39-year-olds, particularly…
Taylor Swift has struck a lucrative deal with Disney+ for the rights to her highly successful concert film, ‘The Eras Tour’, leaving other major distributors like Netflix and Universal in the dust. After grossing over $261 million worldwide during its theatrical release, Swift’s concert film has become a hot commodity in the streaming world. Despite…
In a remarkable turn of events, Apple’s iPhone Pro Max models have clinched the prestigious title of the world’s most popular smartphone in 2023, marking a significant milestone for the tech giant. According to market analysis firm Canalys, the iPhone 14 Pro Max emerged victorious, closely followed by its successor, the iPhone 15 Pro Max,…
Adidas has solidified its position ahead of Nike in the football boots industry with a significant signing, further bolstering its dominance in the market. The renowned three-stripe brand recently unveiled the Predator 24 boot, commemorating 30 years of the iconic cleats by blending elements from various classic models like the Touch, Accelerator, Powerswerve, X, Adipower,…
Apple has officially bid farewell to its iconic iTunes software for Windows, unveiling three separate applications for music, video, and device management. The move signifies the tech giant’s ongoing transition towards a more streamlined user experience across its platforms. Available for both Windows 10 and Windows 11 users, Apple’s new music, TV, and mobile device…
